WORRY FREE

Bangkok Insurance won many awards last years with a terrific campaign based on probability. Recently they launched this new campaign, created by Creative Juice\G1 (TBWA), Bangkok, with the concept of 'Worry free'. Nice, funny - but I still prefere the old one.

WORRY FREE






Agency: Creative Juice\G1 (TBWA), Bangkok - Executive Creative Director: Thirasak Tanapatanakul - Art Directors: Nanat Teparak, Thirasak Tanapatanakul - Copywriter: Panusard Tanashindawong - Agency Producers: Chutarat Chingduang, Aroonsri Srirojanant - Production Company: Phenomena, Bangkok - Director: Thanonchai Sornsriwichai

PROBABILITY=000000000000,1%