DDB New Zealand is promoting the film "knocked up" to air on Sky with this impressive billboard. They collected lot of tadpoles and converted a poster-stand into a fish tank. They put a model of an unfertilized egg in the center of the tank, and filled it with fish food that the tadpoles would naturally want. The complete installation has been put in a shopping mall.
Executive Creative Director - Toby Talbot Copywriter - Christie Cooper Art Director - James Conner Group Account Director – Rose Thompson Account Director – Danielle Richards Account Executive – Brad Armstrong Production Manager – Andy Robilliard Special Build Manufacturers - ThreeSixty