MOST VALUBALE PUPPETS

Tempo di playoff in NBA. E Nike lancia questa irresistibile sit-com con i pupazzi di Le Bron James e Kobe Bryant. Il primo si riferisce al rito del gesso di Le Bron prima di entrare in campo.



Qui Kobe parla dei suoi tre anelli NBA mentre Le Bron se ne frega e si dedica ai videogiochi.



E questo è sulla 'unstoppability'.


Client: Nike
Agency: Wieden + Kennedy
Creative Director: Jeff Williams,
Alberto Ponte
Copywriter: Edward Harrison
Art Director: Sasha Swetschinski,
Matt Murphy
Senior Agency Producer: Matt Hunnicutt
Agency Producer: Jessica Staples
Agency Head of Production: Ben Grylewicz
Production Company: Imperial Woodpecker
Director: Stacy Wall
Director of Photography: Emmanuel Lubezki
Executive Producer: Doug Halbert
Producer: Jeff McDougall
Editorial: Rock Paper Scissors
Editor/Colorist: Angus Wall
Post Producer: Tricia Sanzaro
Post Executive Producer: Carol Lynn Weaver
Assistant Editor: Anton Capaldo-Smith,
Aaron Morris
VFX: A52
Flame Artist: Patrick Murphy,
Chris DeCristo,
Joanna Cruz,
Michael Bliss,
George Cuddy
Smoke Artist: Paul Yacono
VFX Producer: Megan Meloth
VFX Executive Producer: Jennifer Sofio Hall
Mix: Lime
Mixer: Rohan Young
Mix Producer: Jessica Locke

BEST VIRALS 2008

Riprendo da Disruption la classifica stilata da Goviral la classifica dei 10 virali più visti in Italia. Tutti erano già stati inclusi in Creativityblab, tranne Extreme Street Football.

1. Wassup 2008


U.S. Election
Creative agency: Charles Stone III.
Average views / day: 306,416 - Total views: 6,189,125


2. SFW XXX Party Invitation


Diesel
Creative agency: The Viral Factory
Average views / day: 116,387 - Total views: 6,497,507

3. Kobe Bryant jumps over an Aston Martin


Nike
Average views / day: 37,681 - Total views: 8,553,382

4. Extreme Street Football


Electronic Arts
Creative agency: Wieden + Kennedy
Average views / day: 34,670 Total views: 10,400,565

5. Take it to the next level


Nike
Creative agency: 72andSunny
Average views / day: 28,029 - Total views: 5,937,406

6. Tiger Woods 09 – Walk on Water
Electronic Arts
Creative agency: Wieden + Kennedy
Average views / day: 26,568 - Total views: 2,550,394


7. Bean Counter
Apple Macintosh
Creative: TBWA/Media Arts Lab
Average views / day: 23,451 - Total views: 820,662


8. Samsung Omnia i900 Unboxing
Samsung
Creative agency: The Viral Factory
Average views / day: 21,465 Total views: 2,082,054


9. Fate – Leave Nothing
Nike
Creative agency: Wieden + Kennedy
Average views / day: 21,208 - Total views: 929,010


10. Adam and Eve

Central Beheer
Creative agency: DDB, Amsterdam
Average views / day: 12,072 - Total views: 2,136,497

KOBE JUMPING OVER

Wieden Kennedy Portland has involved the NBA star Kobe Bryant in two viral videos: the first one with the Aston Martin jump, and now with a jump & dunk over a pool of snakes. Both the videos appear to be fake, but nevertheless million of people saw them in Youtube and in tv channels.

Car


Snakes