GOLF. ONCE AGAIN

La sostituzione di un desiderio con un altro può provocare conseguenze impreviste. Strampalato ma divertente commercial della DDB Barcelona per la nuova Golf. Il claim nel filmato non si vede, ma si legge sul titolo di Youtube. Mah.



Brand: Volkswagen Golf
Director: Hugo Menduiña
Agency: DDB Barcelona
Executive Creative Director: José María Roca de Viñals
Creative Director: Juanra Alfaro
Art Director: Marti Pujolás
Copy: Guille Ramírez
Account Director:Gorka Lozano
Account Executive: Ester Vall
Producer: Vicky Moñino
Production Company: Agosto
Executive Producer: Rafa Montilla
Producer: Toni Moreno
DoP: Paco Femenía
Postproduction Supervisor: Sergi Roda
Postproduction: Infinia
Music: BSO

THE HOPPERS INVASION

Non è poetica come la cascata delle palline colorate di Sony Bravia, e nemmeno dei gonfiabili di Us cellular, non è sorprendente come Frozen Station e la T-Mobile Dance. Ma è un mob, ha qualche bella inquadratura, e un finale rimbalzante. Girato a Barcellona per Sony-Ericsson, idea di Saatchi & Saatchi. Claim: Spark Something.



Agency: Saatchi + Dare

SCRATCH ME

Impressive web-video promoting the clothing brand BLACK THINKING(www.blackthinking.com ) that belongs to OCB.



Advertising agency: Road (Barcelona)
Executive creative director: Emilio Lezaun
Creative director: Xavi Solé
Creative team: Iolanda Mora, Marc Mallafré
Account team: Natàlia Aznar, Ilonka Von Spanyar
Client contact: Valérie Amiguas, David Petit

FROM BARCELONA TO NEW YORK BY A SIMPLE IDEA

This simple but nice commercial for Iberia, realized by students of the Universidad Ramon Llull, Barcelona (maybe only one, Danilo Lauria?), won a gold at the last Clio Award. Once again, a demonstration that a brilliant idea doesn't need big production budget.



Universidad Ramon Llull, Barcelona
Student Creative Director: Danilo Lauria Editor: Danilo Lauria Copywriter: Danilo Lauria Cinematographer: Danilo Lauria