This video has been circulating in the net for months, seen by millions of people.
Now it turned out to be a viral marketing ploy by Cardo Systems, a company that sells Bluetooth headsets. 'More than 4 million people have watched our little videos since May 28, 2008. We are very happy to have made this contribution to an important international public debate'.
Wired calls this kind of action "stealth marketing" - professionally produced videos masquerading as user-generated amateur video.
14 minuti fa
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