Sharkized pedicabs are cycling in NY to announce the Shark Week on Discovery Channel. I have to say that last time I took a pedicab in NY, last may, I payed 25 bucks for a run from Times Square to Union Square. Sharkized.
Client: Discovery Channel Creative Director: Stefan Poulos Associate Art Director: Alison Medland Associate Creative Director: Andrew Heckel Photographer: Jill Greenberg
And this is another Shark Week guerrilla, in Australia last winter.
Agency: 72andSunny / Los Angeles, CA - Creative Director/Partner: Glenn Cole - Creative Director/Designer: Bryan Rowles - Creative Director/Writer: Jason Norcross - Production Company: Outsider / Santa Monica, CA - Director: James Rouse - Music: Beacon Street/ Venice, CA - Composer/Arranger: Brian Chapman - Producer: Adrea Lavezzoli - Sound Design: Lime / Santa Monica, CA - Arranger: Loren Silber - Telecine Studios: Company 3 / Santa Monica, CA Telecine Colorist: Stefan Sonnenfeld