FILM SILVER LIONS CANNES 2008 - PART 1

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PINATA MARS
CHOCOLATE MIX SKITTLES SWEETS
TBWA\CHIAT\DAY, New York


OUT COORS BREWERS CARLING BEER
BEATTIE McGUINNESS BUNGAY, London
Space

Out


ELEVATOR SMALL TALK TONY PEPSI-QTG CANADA
DIET 7UP SOFT DRINK
BBDO CANADA
Our client wanted to talk about the inherent 'light'-ness of their diet product compared with their base brand.
(NOT FOUND YET)
http://www.canneslions.com/winners/film/win_3_1_03219.htm
http://www.canneslions.com/winners/film/win_3_1_03220.htm

WAKE UP THAILAND
THAI ATLAS GLOBAL FOOD
D7 COFFEE
CREATIVE JUICE G1 (TBWA), Bangkok
D7 coffee TVC series were created by tying the functional benefit of coffee with controversial issues in Thailand. D7 coffee stimulates not only the body but also the morality of the person.




CAN'T DRINK
THE COCA-COLA COMPANY
COCA-COLA ZERO
WIEDEN+KENNEDY AMSTERDAM





IT'S MINE COCA-COLA COKE
WIEDEN+KENNEDY, Portland

ZERO CREATIVITY

Coke zero has changed its creative strategy. They launched the new taste last year with the concept 'Life as it should be'. There is also a game on the we, http://www.cokezerogame.com/. Now they are airing these 'pulp' commercials, with talking tongues, fingers and brains. In Brazil they are running an 'extreme guerrilla' with people piercing their tongue and puttin the photos on Flickr. They give free tongue piercing's with the brand logo, the only thing they have to do afterwards is take a picture with their piercing. you can have a look at those pictures here: http://picasaweb.google.com.br/linguapatrocinada

2007
Life as it should be




2008
Tongues, eyes, brain, finger