WALK OF SHAME

From BBDO New York for PepsiCo's AMP, and directed by Tim Godsall via Biscuit Films.
Now sing along with us;
When you wake up in the morning, in an unfamiliar place,
and you can't remember where or when, let alone her face...

The walk of shame refers to a phenomenon in which a person must walk past strangers or peers for an embarrassing reason before reaching a place of privacy. Most commonly, it occurs the morning after a night out at a bar, dance club, or party. People undertaking the walk of shame are understood to have spent the night at the house, apartment, or dorm of a sexual partner (or perceived sexual partner), particularly a one night stand. Due to this, he or she can be recognized by the fact that he or she is still wearing the clothes that he or she wore the night before, has disheveled "bed head" hair or "sex hair." He or she may also smell like cigarettes and/or alcohol, and may suffer from a hangover due to excessive alcohol or drug intake from the previous night. A woman might have smudged makeup on her face.