venerdì 27 febbraio 2009

SCHWEPPES SHORT FILM FESTIVAL. SIGNS

Ma che bello! L'idea, il casting, la direzione, la musica, il finale. Bello, dolce, commovente. Alla fine ti trovi con la lacrimuccia. E cominci a guardare la finestra del palazzo di fronte.



Created by Publicis Mojo and @RadicalMedia

Facebook Fan Page: http://www.facebook.com/pages/SIGNS#/...
soundtrack: check out @ http://www.internetdj.com/signs-music

Director: Patrick Hughes
http://www.patrickhughes.com.au

www.schhh.eu/shortfilms

SONY. IS THE ZOETROPE STILL WONDERFUL?

Il Milan, senza Kaka, esce tristemente dalla coppa Uefa, dopo essere uscito dal campionato. La Sony ha rivelato ieri il più spaventoso passivo della sua storia, e il numero uno ha dato le dimissioni. Ma l'idea dello Zoetrope - e cioè lo zootropio, uno dei precursori ottocenteschi del cinema - era dell'anno scorso, quando ancora il mondo sembrava girare giusto. Ieri è stato lanciato lo spot, girato in autunno a Venaria - ma fa un po' tristezza.



Client: Sony
Agency: Fallon, London
Executive Creative Director: Richard Flintham
Creative Director: Graham Storey,
Phil Cockrell
Agency Producer: Tracy Stokes
Production Company: RSA/Eponymous
Director: Vernie Yeung
Producer: Emma Cairns
Executive Producer: Matthew Fone
Director of Photography: Mattias Montero
Zoetrope Designer: Ben Scott
Zoetrope VFX: Artem
Editorial Company: Final Cut
Editor: Joe Guest
Post Production: MPC
Audio Post: Wave
Sound Designer: Parv Thind
Music: Kasabian

giovedì 26 febbraio 2009

KIT KAT. WORKING LIKE A MACHINE?



Per creare rumore intorno alla nuova campagna 'Working like a machine', Kit Kat ha collocato alla Victoria Station di Londra una macchina umana per dispensare barrette. La Human Vending Machines è un'idea realizzata già in Giappone, ma Kit Kat si dichiara 'orgogliosa' di averla fatta provare anche agli inglesi. Ma siamo sicuri che, con la crisi che fa tagliare ogni giorno gli organici, il dispensatore umano non sia un product manager outsorced?

Agency: JWT

Checkout


Arrival

INFORMATION OVERLOAD SYNDROME



Agency: Young & Rubicam, New York
Executive Creative Directors: Scott Vitrone, Ian Reichenthal
Creative Director: Darren Moran
Art Director: Kleber Menezes
Copywriter: Corey Rakowsky
Senior Content Producer: Robert Beck
Production Company: Station Film, New York
Director: Harold Einstein
Executive Producer: Tom Rossano
Line Producer: Jason Manz
DP: Ramsey Nickell

mercoledì 25 febbraio 2009

NIKE. SHOW YOUR 5



To launch the Nike Show Your 5 tournament Wayne Rooney and Joe Cole turn it on for CCTV cameras alongside local urban footballers. Rio Ferdinand is the ref. Fernando Torres awaits the winners. Sign up now for your chance to play your way to the national final. Show Your 5.

MAGIC WATER OF TASMANIA



Agency: Publicis Mojo, Sydney - Creative Director: Micah Walker - Senior Art Director: Steve Wakelam - Senior Copywriter: Grant McAloon - Production Company: Revolver Films, Sydney - Director: Steve Rogers -

CLARO. GUINEA PIG



Agency: El Cielo, Buenos Aires - General Creative Directors: Ramiro Agulla, Carlos Baccetti - Creative Director: Sebastián "Morton" Magariños - Art Director: Juampi Curioni - Copywriters: Sebastián Alejandro Blanc, Sebastián "Morton" Magariños -

A TEASE FROM HELL



Client: Electronic Arts
Agency: G-Net
Creative Director/Copywriter/Executive Agency Producer: David Moodie
Production Company: Psyop
Director: Psyop
Creative Director (Production Company): Eben Mears
3D Look and Development: Marco Iozzi
Matte Painter: Pete Sickbert-Bennett
Technical Director: Tony Barbieri,
Damon Ciarelli
FX Technical Director: Miguel A. Salek
Character & Rigging Technical Director: Lee Wolland
3D Team: Helen Choi,
Tom Cushwa,
Pete Devlin,
Rei Ito,
Kitty Lin,
Consuelo Macri,
Rich Magan,
Pat Porter,
Heiko Schneck,
Miles Southan,
Gooshun Wang,
Russ Wooton
Compositing: Molly Schwartz,
Jason Conradt,
Fred Hallmark

lunedì 23 febbraio 2009

LONDON TRANSPORT. LIVE WITH IT



Agency Abbott Mead Vickers BBDO
Production Company: Rattling Stick
Advertiser Department for Transport
Art Director Mike Bond, Brian Campbell
Copywriter Bern Hunter, Phil Martin
Director Andy McLeod
Production Company Producer Kirsty Dye
Account Planner Andrew Philips
Post Production Glassworks
Advertising Manager Nick Michael, Camilla Wilkinson

ELEPHANT LANDING

Nice viral from IFAW. www.IFAW.org



Credits: wanted

venerdì 20 febbraio 2009

BEATE UHSE EROTIC TV. WHAT DO YOU SEE?



Advertising Agency: Kempertrautmann, Hamburg, Germany
Creative Directors: Mathias Lamken, Simon Jasper Philip
Production Company: Sehsucht GmbH
Director: Martin Hess, Ole Peters
Design: Martin Hess, Ole Peters
3D: Heinrich Löwe
Compositing: Martin Hess, Hans-Christoph Schultheiß
Producer: Stephan Reinsch
Music/Sound Design: Thomas Kisser

giovedì 19 febbraio 2009

LOEWE. SOUND TEST

Il coro per raccontare il suono di una tv.



Advertising Agency: Scholz & Friends, Berlin, Germany
Creative Directors: Oliver Handlos, Matthias Spaetgens
Art Director: Michael Schmidt
Copywriter: Caspar Heuss
Director: Alex Feil
Production: Element E

Il coro per raccontare il suono di un'auto.



Agency: Wieden + Kennedy
Creative team: Matt Gooden, Michael Russoff and Ben Walker
Director: Antoine Bardou-Jacquet at Partizan.

martedì 17 febbraio 2009

ASICS FINDS ITS OWN WAY

Da cui ho imparato che Asics significa Anima sana in corpore sano.



Brand Asics
Agency Woedend! Amsterdam
Title Find your own path
Concept Peep van der Molen, Lennart Driessen, Marnix Pauwels
Account Jesse Houweling, Rianne Zandstra
Production Company Paradise Films
Director Rad-Ish
Producer Ivo van Riet
Post production company Medialab Paris - One More Prod
Animation Philippe Palmieri, Patrick Jean
Image motion Benjamin Laborde, Aline Sinquin
D.O.P. Jo Molitoris
Editor Teun Rietveld
Photograph Ross Brown
Music Q Department - Drazen Bosnjak

lunedì 16 febbraio 2009

THINGS WE DO FOR LOVE



A guy has found an original way to declare his love, in Old Street, London. Priceless.

BARILLA. 132 ANNI IN 132 SECONDI

Questa è una celebrazione.


Agenzia Y&R Milano
Direzione Creativa Aldo Cernuto/Roberto Pizzigoni
Art Director Roberto Pizzigoni
Copywriter Aldo Cernuto
Regia Javier Blanco
Direttore Fotografia Umberto Manente
Location Sud Africa, New York, Lombardia ed Emilia Romagna.
Musica Ferdinando Arnò

E questa è un'idea.


Agency: MCBD, London
Creative Director: Danny Brooke-Taylor
Creatives: Danny Hunt & Gavin Torrance
Production Company: Rattling Stick, London
Director: Ringan Ledwidge
Producer: Sally Humphries
DP: Alwin Kuchler
Post Production: The Mill, London
Offline Editor: Rich Orrick @ Work, London

CHEESTRINGS. MR STRING

Non ci si capisce un granchè ma è divertente, scommetto che i ragazzi lo adoreranno.

WEDNESDAY


BEACH


Agency: Fallon, London
Executive Creative Director: Rich Flintham
Creative Director: Matt Keon
Art Director: Matt Keon, Rich Flintham, Rick Gayton, Darren Beresford
Writers: Matt Keon, Rich Flintham, Rick Gayton, Darren Beresford
Agency Producer: Lou Hake
Production Company: MJZ, London
Director: Tom Kuntz
Producer: Cuza Hovart
Director of Photographer: Chris Soos
Editors: Carlos Arias and Ed Line at Final Cut
Post-production: MPC, London

venerdì 13 febbraio 2009

VOLKSWAGEN. TRADERS ANONYMOUS







Agency: Agence V, Paris -
Creative Director: Christian Vince -
Art Director: Romain Guillon -
Copywriter: Pierre Riess -
Company: Les Télécréateurs, Paris/Biscuit Filmworks USA, Los Angeles -
Director: Tim Godsall -

giovedì 12 febbraio 2009

THE EXORCIST



Advertised brand: Volkswagen
Advert title: Exorcist
Advertising Agency : AGENCE .V. / FRANCE / PARIS (SAINT OUEN)
Agency website : http://www.agence-v.com/
Creative Director : CHRISTIAN VINCE
Art Director : ROMAIN GUILLON
Copywriter : PIERRE RIESS
Art Director Assistant : NICOLAS MARTINIE
Director : TIM GODSALL

WANNA TASTE IT?



MTV Commercial for Staying Alive 2008 directed by Hadi. Creatives: Mark Lewis, Sanjay Mathur, Bianca Bernstein, Layal Chuman, Shannon Waugh, Tarek Miknas Agency: LOWE MENA Production Company: BOOMTOWN PRODUCTIONS Producers: Shane Martin, Rita El Hachem, Editor: Omar Abbas

mercoledì 11 febbraio 2009

THE COMPUTER TANNING SYSTEM IS A FAKE



http://www.computertan.com/

http://www.skcin.org/

Computer tan hoax fools 30,000 into seeing dangers of skin cancer
by Nikki Sandison, Brand Republic 05-Feb-09, 12:25
LONDON - A hoax website set up by McCann Erickson for skin cancer charity Skcin that promised people they could get regular tans from their computer using special technology has attracted 30,000 hits in the first 24 hours. McCann Erickson launched the campaign on behalf of Skcin to raise awareness of the growing threat of skin cancer. Using print and outdoor ads, street leafleting, PR and digital seeding McCann Erickson and Skcin launched a fake company called ComputerTan, offering people the chance to get regular top-up tans from the comfort of their office desk using "revolutionary new technology". continue

BRAND JORDAN. PLAY

Condivido un commento scritto su Youtube: this "ad" tells a story and just get me So FUCKING PUMPED UP i wanna go dunk on someone now.



Client: Brand Jordan
Agency: Wieden + Kennedy, New York
Executive Creative Director: Todd Waterbury
Creative Director: Keith Cartwright
Copywriter: Andy Ferguson
Art Director: Ricardo Viramontes
Head of Broadcast: Gary Krieg
Agency Producer: Dan Blaney
Production Company: MJZ
Director: Rupert Sanders
Executive Producer: David Zander,
Eric Stern
Director of Photography: Wally Pfister
Line Producer: Betsy Oliver
Editorial Company: Spot Welders
Editor: Neil Smith
VFX Company: Mass Market
Lead Artist: Dave Parker
Audio: Sound Lounge
Engineer: Philip Loeb

martedì 10 febbraio 2009

COUCH KAMASUTRA.



Agency: Deutsche Los Angeles

IN AN ABSOLUT WORLD?

Mah. L'idea degli abbracci gratis, unita a un po' di baci, e a un buonismo universale non mi convince. In più, il bacio dato sul vetro? Guardate le facce delle impioegate. E gli abbracci invece della mancia al violinista? Insomma, non mi sembra contento nessuno. Forse solo quello che noleggia le bici.



Client: Absolut
Title: Hugs
Agency: TBWA\Chiat\Day New York & TBWA\SMP Philippines
Production Company: Person Films & H.S.I. Productions
Director: Michael Hausmann

giovedì 5 febbraio 2009

MINI CABRIO. CAR WASH

To prove how ALWAYS OPEN the new MINI CABRIO and its drivers really are, four brave cabrio addicts was asked to take part in a little experiment, one which would put them and the MINI CABRIO to the ultimate test. Watch as the four ALWAYS OPEN addicts go bravely, where no man has gone before by doing a full cycle through a car wash in the new MINI CABRIO, with the top down.
Music: Ciaikowskji, Flowers Valzer, From The Nutcracker

Site Miniunited

mercoledì 4 febbraio 2009

ARNET. HOW TO CREATE A COMMERCIAL.

Arnet strikes again. After the awarded campaign Todo per un pelo, the agency Santo, Buenos Aires, created this commercial that teaches how to create an effective commercial.



Client Telecom
Product Arnet
Agency Santo
Title 1 Millon de Clients!!!
Exec. Creative Directors Maximiliano Anselmo, Sebastián Wilhelm
Creative Director Matías Ballada
Head agency producer José Bustos
Producer for agency Marcelo Kelez
Account executives Luciano Landajo, Willy Cicciari
Edition Adrián Fernandez
Post-production Che Revolution Post
Audio Pomeranec Música & Sonido

martedì 3 febbraio 2009

WHO HAS WON THE SUPERBOWL? THE HERBERT BROTHERS

Trionfo dei dilettanti, sconfitta delle agenzie? Secondo un sondaggio di USA Today lo spot che gli spettatori hanno preferito è questo. E lo hanno realizzato, con 2000 dollari, i fratelli Herbert, che avevano vinto anche la gara creativa indetta da Doritos qualche mese fa. Un milione di dollari che si porteranno a casa, e che investiranno per diventare filmakers. Dopodichè, magari non vinceranno più nulla. Leggi la storia su Adage.

lunedì 2 febbraio 2009

INTERACTIVE JUMBLI BILLBOARD - TIMES SQUARE

Clear Channel Spectacolor has launched an electronic billboards that's fully interactive 24 hours a day. It now looks down on Times Square's heavily trafficked Broadway ticket booth, beckoning queued-up customers to play the SMS-activiated game, Jumbli. From Advertising Age.
Jumbli is an interactive text messaging game that pits players from all over the country against each other. Users can play on a screen directly through a Facebook application! The object of the game is to make the highest scoring word using the letters on the board in the fastest amount of time.

SUPERBOWL COMMERCIAL 2009 - PEPSI FOREVER YOUNG

Bob Dylan for the first time starring a commercial.


Client: Pepsi (Refresh Anthem)

Agency: TBWA\Chiat\Day Los Angeles
Global Director of Media Arts: Lee Clow
Executive Creative Director: Rob Schwartz
Creative Directors: Brett Craig, Joe Shands
Art Director: Bill Hornstein
Copywriters: Brett Craig, Anthony DeCarolis, Eric Fahrenkopf
Production: MJZ
Director: Dante Ariola

SUPERBOWL 2009 ADS - COKE

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